How to Create a Website that Converts
- Description
- Curriculum
- FAQ
- Reviews
There are plenty of awesome online courses that teach you web development and web design. The missing piece was strategy. Because no matter how pretty a website is, if it is not setup to grow traffic/signups/sales/subscriptions/ whatever other objective your business has, there is no point.
Before thinking about color, plugins and fonts, you need to think about strategy. This course will teach you my step by step process for creating an effective website that meets your business objectives, without wasting time and money.
- Why are you creating a website?
- What are your objectives?
- Who is your target audience?
- How will you measure success?
- What are other players doing in your space?
- How can you use your competitors to your advantage?
- How can you define and present your ideas to a designer/developer?
- What can you continuously optimize your website to improve results no matter what your traffic volume is?
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1
Introduction -
2
Is this course for you?
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3
What you will learn
What you will learn by the end of this course
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4
What Makes a Website Suck
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5
The difference between wireframes and mockups
In this lecture, you will learn the difference between wireframes and mockups.
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6
The 5 step process for creating awesome websites
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7
What are personas?
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8
How to create personas
In this lecture, you will learn how to create personas step-by-step for your website or online project.
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9
Creating a sample persona (Live Example)
In this lecture, we will learn how to create a sample persona using a live example.
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10
Setting S.M.A.R.T objectives
In this lecture, you will learn how to set S.M.A.R.T Objectives for your online project.
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11
Researching competitors and samples - Sample Site 1: When I work
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12
Researching competitors and samples - Sample Site 2: 7Shifts
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13
Researching competitors and samples - Sample Site 3: Zoomshift
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14
Creating a Swipe File Part 1 - When I work
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15
Creating a Swipe File Part 2 - 7Shifts
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16
Creating a Swipe File Part 3 - Zoomshift
