Google Ads Specialist Digital Marketing Courses: Advanced
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Udemy Google Ads Specialist digital marketing courses (Google Ads Specialist Digital Marketing Courses: Advanced): Advanced/ Succeed & Profit With Google Adwords / Google Ads Course
Win Business with Google Search Network PPC Advertising – Learn this type of Online Marketing: Faster Results than SEO
Google Search Networks Ads (AdWords / PPC Advertising) can be a wonderful tool to attract new customers to your web-page.
However this type of advertising can be very expensive.
You thus need to follow a structured (via this Google Ads Excel Templates Course) approach to tackling Google Search Ads and know what you doing.
In the course you will get the theory and 2 SUPER CHARGED Excel Spreadsheets, which will push you into another level of Google Ad Creation!
You will learn how to use these spreadsheets as a structure to simplify the Ad Creation Process.
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The Udemy Google Ads Specialist Digital Marketing Courses: Advanced starts with keyword research within the excel model
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This keyword research will be used to generate a Campaign with up to 81,000 keywords, 30 Ads, 30 Ad Groups & 10 Ad Extensions
All of the above is created within an afternoon! I will guide you through this amazing process, which is reinforced by 7 Practical Exercises specific to your business and web-page.
You will be empowered to rapidly create many other similar campaigns to optimize your account and expand customer reach using this Google Ads Excel Templates Course.
Once your campaigns are running (since I am an accountant after all) I will show you how to use reporting to improve your results.
Enrol NOW in this Udemy Google Ads Specialist Digital Marketing Courses: Advanced to propel yourself into another league of Google Search Network Ads…
Benefits of this Udemy Google Ads Specialist Digital Marketing Courses: Advanced
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Learn in Google Ads Specialist Digital Marketing Courses: Advanced the basics of Google Ads including navigating the New Google Ad Console and where to obtain additional resources to increase your Google Ad Knowledge (using this Google Ads Excel Templates Course).
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The Excel Model provides a logical and interactive tool to learn Google Ads. The course contains 7 practical exercises to transform Google Ad theory into practice and reinforce the transfer of knowledge.
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A practical and structured approach to create Search Campaigns (using this Google Ads Excel Templates Course)
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Create time efficiency through Google Ads task automation
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Create your own profitable, attention grabbing Ads to maximize clicks
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Instantly create thousands of relevant Keyword Groups to attract buyers to your website and obtain an advantage over your competitors.
The above benefits could allow you to win business and increase turnover!
#adwords #googleads #googleadwords #ppc #googleads
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3-Understand Google Search Ad Theory & Terminology To Launch to the Next Level -
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Understand the Google Search Screen: Pay Per Click Advertising (PPC) Vs SEO
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Structure of Google Search Ads: Ad Groups, Ads, Positive & Negative Keywords
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Harness the Power of Keyword Match Types (Exact, Phrase, Modifiers etc.)
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Make your Ads Rank: The heart of Google's Ad Auction (Quality Score & Bids)
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Navigate Around the New Google Ads Console (Create Campaign, Ads & Keywords)
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4.2-Use Excel and Other Tools to Harvest and Prepare Keywords
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Keywords are Your key to Success: How to Get Them & their Link into Themes
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Use Excel's Power to turn 90 Keywords into 81,000 Keywords to Boost Your Ads
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The Importance of the "Buyer Funnel" In Deriving Your Keywords
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Your need for Negative Keywords to Reduce Advertising Costs
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Easy Practical Process to Sort, Prioritize and Derive Keywords
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Quick Demonstration of Google's Keyword Planner and Excel Download
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Use Excel to Sort, Prioritize & Categorize Your Keywords into Neat Themes
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Preparing Your Keywords Matrix to be Populated into the Excel Model
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Practically using YouTube & Google Search Bar to Boost Your Keyword Themes
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Bringing Keyword Matrix Together in Excel to Build a Solid Foundation
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Exercise 1: Devise a Campaign and Keywords
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Pointers to Exercise 1: Devise a Campaign and Keywords
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4.3.3-Step 3: Bidding & Linking Powerful Ads to Themes to Improve Relevance
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The Powerful Link Between Ads and Themes to Improve Relevance
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Tips to Writing Awesome Ads to Attract More Customers & Reduce Ad Costs
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Populating your Bids within the Excel Model
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Power of Dynamic Keyword Insertion & Latest Google Ad Developments
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Exercise 4: Populate 3-Adgroup & Ads
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Pointers to Exercise 4: Populate 3-Adgroup & Ads
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4.3.5-Step 5: Unleash Adwords Editor & Set Campaigns to Maximize Profits
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Understand Campaign Setting to Make the Right Advertising Decisions
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Use Ad Console To Select Crucial Campaign Setting (eg Search Partners)
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Unleashing the Power of Adwords Editor to Automate & Improve Efficiency
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Exercise 6: Produce a Campaign in Google Console
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Pointers to Exercise 6: Produce a Campaign in Google Console
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4.3.6-Step 6: Use Adwords Editor To Automate Task & Upload Tons of Data
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Getting the "Green Light" to Populate AdWords Editor with Thousands of Keywords
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Refining Data in Adwords Editor Before Uploading into Google Console
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Adwords Editor: Improve Efficiency & Create Multiple Ads (A/B testing)
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Exercise 7: Upload Data into Google Ad Console
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Pointers to Exercise 7: Upload Data into Google Ad Console
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5-Using Google Reporting to Reduce Costs and Increase Ad Performance
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Understand Google Reporting Metrics & Conversions as a Means for Improvement
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Various Improvement Tasks through Google Reporting
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Power of Excel Pivot Tables and Google Reporting to Improve Quality Score
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Use Google Reporting to add to your Negative Keywords
