Google Ads 2022 for Beginners
- Description
- Curriculum
- FAQ
- Reviews
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search (the Google Search Network) and on non-search websites, mobile apps, and videos (the Google Display Network). Services are offered under a pay-per-click (PPC) pricing model. Google Ads is Alphabet Inc’s main source of revenue, contributing US$134.8 billion in 2019.
Learning Google Ads is very important for anyone who wants to Master Online Advertising and Digital Marketing. Through this course we ensure that you are well versed with how to run ads using Google Ads on the various platforms supported by Google.
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search (the Google Search Network) and on non-search websites, mobile apps, and videos (the Google Display Network). Services are offered under a pay-per-click (PPC) pricing model. Google Ads is Alphabet Inc’s main source of revenue, contributing US$134.8 billion in 2019.
Learning Google Ads is very important for anyone who wants to Master Online Advertising and Digital Marketing. Through this course we ensure that you are well versed with how to run ads using Google Ads on the various platforms supported by Google.
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1Introduction
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2Google Partner Site Example
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3Google Search Partner Example
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4Important Terms in Online Ads
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5Quality Score & Ad Rank in Google Ads
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6MCQs on Introduction Section
Let's test your knowledge on what you have learnt so far. Some simple questions to know if you grasped the concepts well or not.
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12Objective Selection in Search Campaign
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13Campaign Name & Networks in Google Ads
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14Location and Language Setting in Google Ads
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15Budgets and Bidding strategy in Google Ads
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16What are Google Ads Extensions & Why are they important
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17Sitelink Extensions - Google Ads
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18Callout Extensions - Google Ads
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19Call Extensions - Google Ads
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20Structured Snippet Extensions - Google Ads
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21App Extensions - Google Ads
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22Lead Form Extensions - Google Ads
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23Promotion Extensions - Google Ads
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24Price Extensions - Google Ads
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25Location Extensions - Google Ads
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26Affiliate Location Extensions - Google Ads
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27Ad Groups - Google Ads
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28Keywords Match types - Google Ads
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29Creating the Final Search Ads - Google Ads