Wireframing and paper prototyping (also known as low-fidelity prototyping) and usability testing is a low-cost, rapid iterative design technique that offers one of the best methods for gaining design insight early. Catching problems early means you won’t waste precious time, effort and money developing designs that may fail. Also, being able to adopt a data-driven approach in validating your idea will also help your idea on to a path of releasing/relaunching, with the best product and user market fit possible.
Wireframes allow designers to plan user flows and overall aesthetics, while they allow developers to concentrate on the functionality of a website. For SEOs, wireframing can help you plan optimized on-page elements as well as opportunities for generating leads, conversions, and interlinking. Wireframing can even help you prepare your keyword analysis for each page.
In 3 hours, create mockups and prototypes in a professional capacity and build interactive wireframes without writing code. Incorporate keyword research and persona development, and learn how to incorporate wireframing principles using Marvel, Balsamiq or Sketch with paper. This course will also increase collaboration among multi-disciplinary teams, saving you substantial time and resources for any given project.
You will practice and master creating prototypes and conducting your own keyword research and person profiles with exercises and provided templates.
Types of Prototypes
SEO & Content Strategy
Technical SEO considerations
Wireframing Tools
Testing with Users
Course Outro
