2022 Video Marketing & Advertising Via Effective YouTube Ads
- Description
- Curriculum
- FAQ
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Add video marketing boosted by video ads to your marketing. Set up video ads today and run effective and highly-converting ads to drive immediate traffic and sales!
Video ads are known to have some of the highest conversions of all the ads out there. That is because you can literally talk to your audience, become a little bit personable with them, and gain more trust than you would with a basic text based ad.
In this course I teach you how to create your video ad, and walk you literally step by step in the setup process for your first ad.
As I walk you through the setup process for your first ad, I explain all the elements of the ad that you will need to fill out in your ad. And when you finish the course, you can launch your first ad and begin observing results.
WHY VIDEO ADS ARE SO POWERFUL
If you can spend a dollar in the ads, and get a bigger amount of sales back, then you can increase your spending to get more and more profitable sales. And as you increase sales more and more, you will naturally grow your business more and more. So if you get the ads profitable, they can become the biggest growth channel for your business.
Note about the course: since I walk you through how I make my own ad, I will naturally show you an ad. I am not trying to sell you anything in my ad. It just happens to be the example of my own ad that I am using, and that is why I am showing it. There is no promotion in the course.
Go ahead, sign up for this video marketing course, and let’s get you experimenting with your first YouTube ads today!
INSTRUCTOR BACKGROUND
I’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.
Most of my business is selling products online and I constantly do video marketing, video sales, and run YouTube ads for myself and for my clients. Today and moving forward, video marketing is one of the top ways to sell online and engage your audience.
I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business, and fulfill your dreams using the video marketing strategy I show you in this course.
BONUSES INCLUDED
* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable
* Personal invitation to my Facebook community after you complete the course
* My list of 50 business-success skills when you complete the course
* Be entered to get chosen for my student of the month status and have your business featured
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don’t respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money’s worth from the course.
MONEY-BACK GUARANTEE
This video marketing and YouTube ads course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed with your video ads and video marketing just like I’ve done for thousands of my other students.
Invest in your future. Enroll now.
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2Creating your Google Ads account to run YouTube ads (formerly AdWords)
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3YouTube ad formats
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4What are TrueView ads
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5Choosing between different YouTube ad sets for video ads
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6Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad
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7Script to make your TrueView ads cheaper and more effective
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8Setting your budget
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9Bidding strategies
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10How to decrease your advertising costs down to 0.01 cent with CPV
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11Example of settings to get down to a penny per view with YouTube ads
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12Decrease your advertising costs by expanding potential audience/inventory
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13More to choosing location than you think
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14Starting with ad groups
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15Stealing views from competitor's videos with placements option
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16Adding your video to the ad
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17Targeting demographics
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18Target audiences
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19Choosing content where your ad will appear
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20Choosing keywords
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21Few last considerations before saving the ad
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22Section conclusion
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23Dangerous ad targeting pitfall with a real example
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24Different kinds of promotional videos and their pros and cons
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25Five elements of a sales script
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26Example of a sales script
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27Sales script example for a video promoting an Ecommerce store
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28TEMPLATE: Your turn to write your script
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29Example of a sales video for your ad
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30AIDA for sales - we'll use this in our video marketing and sales
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34Five video format options for recording to appear on or off camera
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35Best video format for presenting
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3628-item checklist for video improvement
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37Presenting: Being engaging, emotional level, and tone and not to be boring
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38Checklist of 4 most important things in a video
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39Your posture and body language basics
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40Editing out parasite words
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41How long should videos be